Category Archives: Economic

How to run a share portfolio

A FRIEND OF MINE HAS AMASSED OVER S$3 million in his share portfolio. He’s not much older than me, and he earns less than I do. How does he do it? I reckon people get into shares because they think they’ll get a better return than other assets, they like a gamble, they like the [...]
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The best Financial offence and defence strategies

HOW LONG DO I WAIT IT OUT? THAT’S THE question a lot of people are asking themselves, their friends and their colleagues right now. How long do you hold back from investing in the stock market, bonds, mutual funds, currency deposits, property or even capital investment in your business, because no one knows where the [...]
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Tips to empower brand loyalists

Brand managers need to empower their brand loyalists with the right destinations, experience, tools and content in social media. When brands neglect to participate in social media, they miss a major opportunity for awareness and ultimately sales. The more touch points and positive experiences that you provide your loyalists, the greater the opportunity [...]
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How to make customers feel different

What about your website? Everyone can offer a coupon code or free shipping, but what about singling out certain groups of customers, such as your oldest members or your spendiest clientele? How can you reward your most loyal customers to make them feel as if they’re in a special group that sets them apart from [...]
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